Apple iPhone 18 Pro 256GB Red
£381.99
Apple introduced iPhone 18 Pro 256GB Red on 9 September 2026. The supplier lists this variant as Red; its exact correspondence to Apple's Burgundy finish remains unconfirmed. This European variant combines Pro cameras, A20 Pro, a 6.3-inch Super Retina XDR display and battery life that depends on use. The 48MP Fusion Main camera adds variable aperture for control over light and depth of field. Apple Intelligence, fast charging, Wi-Fi 7 and an aluminium body complete the package, subject to each feature's availability requirements. ## More control with variable aperture The 48MP Fusion Main camera offers ƒ/1.48, ƒ/1.8, ƒ/2.8 and ƒ/4.0 apertures. It can open wider to gather light in dark scenes or close down for greater depth of field when conditions allow. This expands portrait and composition options without guaranteeing professional results in every situation. Together with the 48MP Ultra Wide and 48MP Telephoto, it supports everyday pictures and creative shots. ## Longer zoom reach and selfies The 48MP Fusion Telephoto has 4x optics and an 8x optical-quality option using a sensor crop. Digital zoom reaches up to 40x for photos, with quality varying by magnification and scene. There is 48MP macro photography for small subjects. The 18MP Center Stage front camera with autofocus helps maintain framing for selfies and video calls. Dual Capture records with the front and rear cameras simultaneously in supported modes. It is a versatile system with advanced tools, with results depending on shooting conditions. ## A20 Pro for demanding tasks A20 Pro contains a 6-core CPU and 7-core GPU with Neural Accelerators. It supports everyday use, graphically demanding games, video editing and compatible AI features. Apple combines it with vapour-chamber cooling to better sustain performance during long tasks; the phone can still become warm. If you use iPhone 17 Pro, compare the A20 Pro and camera improvements against your app requirements. ## 6.3-inch ProMotion display The Super Retina XDR OLED display has a resolution of 2622 × 1206 pixels. ProMotion adapts the refresh rate up to 120Hz for smooth animation and scrolling. Outdoor brightness peaks at 3,000 nits under specified conditions, while the anti-reflective coating reduces glare. Ceramic Shield 2 protects the front and Ceramic Shield the back, without preventing all damage. iPhone 18 Pro Max offers a larger 6.9-inch screen. ## Apple Intelligence and iOS 27 The model launched with iOS 27 and supports Apple Intelligence tools for writing, communication and everyday tasks. Siri AI was announced as a new beta version of the assistant, but Apple states that it is initially unavailable in the EU on iOS 27, along with features relying on it. Check current language and regional availability. Some server-based AI features have daily limits and may offer paid expanded access in the future. The N1 chip supports Wi-Fi 7, Bluetooth 6 and Thread. Integration with accessories such as AirPods 5, Apple Watch Series 12 or Apple Watch Ultra 4 requires compatible devices, software, Apple Account and settings. Ultra may suit those prioritising sports features and a rugged design. ## Practical everyday controls IP68 refers to laboratory testing at up to 6 metres for 30 minutes. Water and dust resistance is not permanent and does not guarantee protection from every exposure to rain or liquids. The Action button can be assigned supported functions and shortcuts such as the camera or torch. Camera Control helps adjust exposure, zoom or depth in compatible modes. Face ID and European support for nano-SIM and eSIM, plus dual eSIM, provide access and connection options subject to carrier and setup. ## Battery life and fast charging Apple states up to 34 hours of video playback or 31 hours of streamed video for this European variant in separate tests. Endurance while browsing, taking pictures, working or travelling varies with use, network and settings. It can reach up to 50% in around 15 minutes with a compatible 60W or higher USB PD 3.1 or later adapter with AVS and a 60W-capable USB-C cable. This does not mean the phone always draws 60W. MagSafe and Qi2 support up to 25W with compatible equipment; charging accessories are sold separately. European iPhone 18 Pro Max reaches up to 43 hours of video playback in Apple's tests. ## Choose the iPhone that suits you The aluminium unibody, Pro cameras and A20 Pro make this an option for photography and demanding apps. This listing is for 256GB; the family offers capacities up to 2TB without memory-card expansion. Compare iPhone 18 Pro Max for a 6.9-inch screen and longer measured battery life. Apple also introduced the folding iPhone Duo on 9 September 2026 as an alternative with a different format.
1-year warranty